Meta is constantly redesigning its education programs. This exclusive offering is aimed at experts from leading DACH agencies and offers a unique opportunity to engage with Meta’s planning and platform pillars through a variety of in-person events. Interactive workshops and curated learning content improve participants’ strategic skills. Between 15 and 20 participants from leading DACH-agencies exchange ideas on trends & insights, brand, performance and creative every three months.
Theresa’s three main takeaways from the first gathering:
Agencies remain indispensable strategic partners for advertisers.
The skill and mindset of agencies requires continuous development in a dynamic market.
Creator Content & Reels continue to gain traction in a diversified asset portfolio.
PIA Media has a very long and trusting partnership with Meta. First-hand insights, individual solutions as well as tailor-made advice and quick help in important cases are among the many advantages of this good relationship.
Programs such as Meta Agency Rising Stars 2025 offer the optimal opportunity to develop professionally and personally. As an expert for the agency, I stay informed about the current social media trends and challenges.
Theresa Berthelmann
Lead Product & Strategy
PIA Media
