what we do
Strategy, media, creation and tech – this is how we enhance your business and brand while achieving measurable success.
From complicated to clear
In the intricate realm of digital marketing, we meticulously monitor all aspects. With our “digital performance DNA,” we strategize effective communication across every touchpoint of the customer journey. Our team of over 400 experts assumes significant responsibility, simplifying the roles of marketing managers by reducing control efforts while enhancing media and process efficiency. We integrate consulting, media, platforms, technology, data, and creative services to offer a robust and cohesive service portfolio. Whether comprehensive or individual, we tailor our services to meet your needs.
Our expertise
We integrate our four core competencies—Strategy & Consulting, Media, Brand & Creation, and AdTech & Data—into a fully networked system. Your advantage: Not only do we understand the big picture; we also manage it on your behalf, creating customized, targeted solutions with exponential impact tailored to your needs. We emphasize action over dialogue.
Strategy & Consulting
With our profound understanding of market dynamics and target group intelligence, we establish the foundation for digital excellence and sustainable success. We formulate concrete strategic marketing and sales solutions that present a clear roadmap. Our practical concepts are meticulously tailored to address your specific business challenges. From assessing your digital presence to devising comprehensive marketing strategies, we ensure your company and brand are successfully positioned in the market to generate measurable business impact.
Media
We integrate data-driven targeting with creative excellence. Our approach involves developing customized media strategies and processes to ensure you effectively reach your target audiences across all relevant channels—from display, SEA, and social media to DOOH, retail media, affiliate marketing, and digital TV. Our experts are focused on your objectives throughout the entire funnel, whether for awareness or performance, and aim to transform every media investment into measurable growth.
Brand & Creation
(Media) strategy and effective creation must align to significantly enhance overall performance. We develop exceptional and impactful content grounded in well-founded brand and media strategies. At PIA Media, our teams collaborate across departments to craft brand experiences that evoke emotions and clearly convey your message. We engage your customers and successfully position your business in the market. Whether in visual design, content production, moving or static, DOOH or marketplace, we deliver modern content that produces measurable results.
AdTech & Data
The foundation of your success lies in data and technology. We provide structure to your data and marketing technology infrastructure. We serve as your guide in an increasingly complex data landscape characterized by rapidly expanding technical possibilities. As longstanding partners of Google, Microsoft, Meta, Amazon, and other leading innovators, we remain at the forefront of technological advancements, continuously monitoring the latest AdTech trends and platform updates. Through full-funnel performance, tailored solutions, and dashboards that enhance transparency, we ensure optimal returns on your marketing investments. Each of your campaigns will reach its intended audience—your target customers.
Digital performance is central to my professional identity, and I welcome evaluation at any time. Whether focused on sales growth or brand awareness, your objectives are my guiding star. My team and I dedicate ourselves daily to these goals, fueled by a deep passion and extensive digital expertise.
Axel Schönau
CEO PIA Media